Google
 

NONE: ONLINE-ADS>> content sponsorship rates

ONLINE-ADS>> content sponsorship rates

Garnet Heraman (garnet_at_rhizome.com)
Tue, 22 Oct 1996 11:23:02 +0100

Hi List Members:

I am Director of Marketing for a small but aggressive ezine/search engine
focused on new media art , technology and culture. The reportage is less
flip, more serious than something like HotWired. As our publicist is fond
of saying, RHIZOME INTERNET is more food for thought than eye candy.

We have strong demographics and psychographics, as our users are a highly
international (30 countries) group of computer hardware/software opinion
leaders and purchase decision makers. But we will never have enough traffic
(we're currently running around 10,000 unique accesses/month in our 2d
month since launch) to sell advertising banners based on CPM. Naturally
content sponsorship is the way to go, but we're having some trouble
figuring out how to price this. Our ad customers are likely to include:

hardware/software companies
computer retailers and catalogues
telecom companies
isp's
internet content providers
web developers
book/music/multimedia retailers

I would appreciate if anyone with relevant examples or templates of rate
cards for content sponsorship offerings would contact me directly, or email
them to the address in my signature.

Thanks for your help.

Garnet Heraman
Director of Marketing
RHIZOME INTERNET

________________________________________________

--> garnet_at_rhizome.com
--> http://www.rhizome.com
--> tel +1 212 406 8714
--> fax +1 212 406 1399
--> 368 Broadway #403, New York, NY 10013


HOW TO JOIN THE ONLINE ADVERTISING DISCUSSION LIST

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.

 


Online Advertising Industry Leaders:

Clicksor
List and Found
AdJungle
The Laredo Group

Add your company...

Laredo Group Interactive Advertising Training
AdJungle
List and Found
Clicksor
 



 


 
Online Advertising Discussion List Archives: 2003 - Present
Online Advertising Discussion List Archives: 2001 - 2002
Online Advertising Discussion List Archives: 1999 - 2000
Online Advertising Discussion List Archives: 1996 - 1998

Online Advertising Home | Guidelines | Conferences | Testimonials | Contact Us | Sponsorship | Resources
Site Access and Use Policy | Privacy Policy

 
2323 Clear Lake City Blvd., Suite 180-139, Houston, TX 77062-8120
Phone: 281-480-6300
 
Copyright 1996-2007 The Online Advertising Discussion List, a division of ADASTRO Incorporated.
All Rights Reserved.

Visit our other web sites:
Tennis Server | Tennis Server Ticket Exchange | MyCityRocks | MyCityRocks Ticket Exchange