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NONE: Ads in the future... ???
Ads in the future... ???
william suboski (suboski_at_adan.kingston.net)
Tue, 10 Sep 1996 00:45:52 -0400
Jake wrote...
>
> While reading Bill Gate$'s book _The Road Ahead_ the one thing that
>he does go into a bit and sparked my attention was the fact that once the
>CyberMoney situation becomes easier SPAM will have a price. If you get a
>spam email message it might have some money "in it" that by reading it you
>will get deposited in your cyber account. Small Spam might be $.25 big
>spam.... Who knows?
> What is interesting is that when the list is talking about
>admodules these too could include some sort of reward or pay for
>downloading them. Maybe something as basic as coupons for now. I might be
>willing to read emails if they actually had some sort of coupon (maybe
>working with PGP) in it. Has anyone done this?
>
Hmmm...don't think I buy this one. The spammers are the con-artists,
folks who want a quick buck, generally not interested in the hard work
necessary to build a reputable business. Suppose that the spammers do it to
300,000 in one blow, do you really see them paying out $75,000? Con-artists
are smarter than this...they're out to get money, not give it away.
Which makes me wonder about the phone sex ads. They are perhaps the
most easily identifiable of spams, everyone complains about spam, but we're
missing an important point: Spammers do what they do, zapping their ad into
dozens of newsgroups with one post, because it is effective...Again,
regardless of what we think of it, it does raise revenues for
them...therefore they have no incentive to stop, quite the opposite...email
accounts spring up like mushrooms after a rain, and vanish like morning
mist...the only measures that would stop this would destroy the
free-wheeling openness of the net.
If TV cable companies are a reasonable model for ISP's (expensive
equipment, technical knowledge necessary, low rates, therefore making the
whole business financially marginal) then almost every ISP would deal with a
known spammer, simply because ISP's are destined to be cash-desparate.
I find Gates' pronouncements irritating. They are part of the whole
mind set that equates money with the good life, and because Gates is rich,
we should listen to him. He seems to be no more than a hard-working clever
guy who made the maximum of extremely lucky breaks.
Bill
Bill Suboski - Internet Smokejumper suboski_at_adan.kingston.net
http://www.kingston.net/suboski "I am a rebel soldier,
Web Listings Production freeware at: far from my home."
http://www.kingston.net/suboski/style.html
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