ONLINE-ADS>> List Advertising

mbledsoe_at_halcyon.com
Sun, 29 Sep 1996 15:02:48 -0700

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Mark -

I saw your post in OLAds #92, visited your site, and now have a question & a
suggestion.

Question: Do you know of a site similar to yours which targets advertising in
mail lists rather than Web Banners? If not, do you know of any agencies or
companies that purchase ads in Lists?

Suggestion: There are some lists with substantial subscriber lists. Many
lists have niche-spicific content and thus subscribers. Lists, by the nature
of the beast, provide an opportunity for repeat impressions. It would seem
that someone (you?) might want to do for lists what you've done for Web Site
Banner Ads.

I'm also interested in any ideas you might have for my list called Inspire.
It serves one message per day to subscribers. It contains a crisp, generally
positive, thought provoking, and inspiring message (usually a quotation).
Subscribers now number over 4,000, and it is echoed to another 8,000 or so.

Although Inspire reaches only 12,000 viewers per day, it offers about 360,000
impressions a month to those 12,000 viewers. Inspire also has a Web site at:

http://www.infoadvn.com/inspire/

Have a look. You might even enjoy being a subscriber.
Regards,

Michael Bledsoe

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