Re: ONLINE-ADS>> Lycos new Ad Network with Softbank

ROBFRANKEL_at_aol.com
Mon, 31 Mar 1997 10:34:59 -0500 (EST)

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Archive Home Page
• Search
• Next message: Kim M. Bayne/wolfBayne Communications: "ONLINE-ADS>> Media Buying Service"
• Previous message: August12_at_aol.com: "Re: ONLINE-ADS>> International Internet Marketing"

In a message dated 3/31/97 1:40:39 PM, fix_at_tiac.net (Ray Fix) wrote:

>Does *anyone* feel a concern here? Or am I just paranoid and/or too
>nationalistic in knowing that a foreign country (Japan) is now home to
>the company who owns all of the #1 IT media channels in the US and
>Japan. Not to mention strong outposts in Canada, Latin America, Asia,
>UK and France, etc. This feeling always bothered me when the acquistion
>came down two years ago, but I was "sold" on the global economy deal and
>told to cool it. Softbank has also bought into Yahoo!, and is into lots
>of other US-based IT operations, including the Softbank Interactive
>Group which led to my comments in the first place.

I don't feel any threat. Certainly no more than I would knowing that Ford
owns a chunk of Mazda. Further, watching how bad Softbank is at this stuff,
I would worry more about their collapsing under their oen weight than I would
global domination.

Any enterprising outfit could take on Softbank and do well. In niche,
perhaps, but they could do it. BTW, does anyone know how well COMDEX and CES
have done over the past few years?

Rob Frankel

==================================================
FRANKEL & ANDERSON
Advertising, Marketing & Killer Creative
E-Mail: RobFrankel_at_aol.com * RobFrankel_at_earthlink.net
Tel: (818) 990-8623 Fax: (818) 990-0428
Toll-Free in USA & Canada: 1-888-ROBFRANKEL
http://www.frankel-anderson.com
Partner in MktgMavens, Inc.

• Archive Home Page
• Search
• Next message: Kim M. Bayne/wolfBayne Communications: "ONLINE-ADS>> Media Buying Service"
• Previous message: August12_at_aol.com: "Re: ONLINE-ADS>> International Internet Marketing"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.