ONLINE-ADS>> Yahoo! Advertising

CutCosts (CutCosts_at_concentric.net)
Mon, 14 Apr 1997 09:58:20 -0700

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Hello,

I'm trying to get information from people who have advertised with the
Search Engines (as opposed to getting it directly from their
salesforces). In what areas have you successfully advertised (i.e.
search words or categories)? Yahoo! has tons of impressions but do you
really believe that they're reaching 15M different people per day? Does
the technology superiority at Infoseek result in higher click throughs
than Yahoo!? Are there any business-oriented advertisers here who could
comment on their successes online? Any insights would be appreciated
since I'm developing an online stock market-related concept.

Thanks,

Mark

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