ONLINE-ADS>> Turn Around Time for Banner Campaigns

Jessica Strapp (jstrapp_at_delaware.infi.net)
Thu, 21 Aug 1997 09:54:03 -0400

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Hello All -

I have a shot in the dark question that could be helpful ammunition for
all of us. Does anyone know of a report outlining the average Turn
Around times for banner campaigns and Web Site development?

We usually turn around a banner campaign in 2 business days and finish a
Web Site for client review in about a week . . once we get all the
materials! The sticking point is initially getting the materials from
the client (on average a month) and comments after the first review (up
to a week).

Of course a lot rests on the personality of the client. It doesn't even
seem to be the size of the Web Site -- just making the Web project a
priority. I also give loads of suggestions, mock ups and end up writing
copy. I recently put the start date for their billing period with or
without a Web Site in the contract. . .getting billed for something they
are not doing yet!

I still receive a great deal of internal pressure that we are not moving
fast enough. Are there any tricks to expedite this process?

Any thoughts are appreciated.

Thank you,
Jessica Strapp, Online Sales Executive
The News Journal, _at_delawareonline
phone - 302-324-2448
fax - 302-324-2423
email - jstrapp_at_delaware.infi.net
URL - http://homes.delawareonline.com

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