NONE: ONLINE-ADS>> MODERATOR's NOTE: Sponsors: Infoseek/ Hotmail/ Web
ONLINE-ADS>> MODERATOR's NOTE: Sponsors: Infoseek/ Hotmail/ Web
richard_at_tenagra.com
Tue, 23 Dec 1997 10:21:19 -0600 (CST)
Ad'98/ Hoovers
Sender: owner-online-ads_at_o-a.com
Precedence: bulk
Hey All,
Because the last four weeks have been rather hectic, I just realized that I
didn't recognize all the companies who have helped underwrite our
discussions over that time. I'd like to do it now.
Infoseek
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Infoseek is one of the major search services on the Internet, receiving
about 11 million page requests per day. Infoseek is the only search engine
with Ultramatch - a real-time ad targeting system that has been shown to
deliver much higher click-through rates than other services. Information
about Infoseek's ad programs and white papers on the Ultramatch service can
be found at:
http://info.infoseek.com/doc/sponsors.html
Hotmail
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Our second sponsor month was Hotmail - the six million member strong free
email service. Because members register to use the service, Hotmail can
target advertising based on multiple demographic factors including: age,
gender, geography, income, and level of education. Hotmail can also target
based on wide variety of interests and affinity groups.
Hotmail is promoting a no risk trial offer. If you buy 100,000 impressions
and aren't throughly impressed after 2 weeks, they'll credit your next buy.
For details, see:
http://www.hotmail.com/offer.html
Web Ad '98
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Mark your calendars on February 2 - 4. That is when the Web Ad '98
conference lands in New York City. It is geared towards online media buyers
and campaign planners, with sessions covering how to optimize your online
ad strategy, get the best deals, design the best performing creative, track
your results and incorporate the latest ad technology into your promotions.
You can get all the details, and register online, at:
http://www.thunderlizard.com/tlp/webad.html
December 31st is the cut-off to get the early registration price, so sign
up before then to get the best deal.
Hoover's Online
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Hoover's Online offers countless resources the a marketeer needs to do his
or her research. Resources include: In-depth Hoover's Company Profiles;
Searches by industry, location, sales, and company type; Up to 10 years of
Historical Financials; Key officers; Full stock quotes; and a searchable,
full-text electronic news archive.
Hoovers is offering a free trial subscription to all Online Advertising
Discussion list readers. Now we can experience the full benefits of
Hoover's Online for 30 days at no cost. See:
http://www.hoovers.com/trial/oaft.html
Please visit our sponsors. Their dollars help make it possible to bring you
the Online Advertising Discussion List as a free service.
Happy holidays,
richard
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richard hoy
moderator, online advertising discussion list
vice president, marketing and client promotions
the tenagra corporation
http://www.tenagra.com/
p: 281.480.6300 | f: 281.480.7715 | e: rhoy_at_tenagra.com
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