Re: ONLINE-ADS>>Press Releases

Healself Network (webmaster_at_healself.com)
Mon, 17 Feb 1997 18:13:43 +0000

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> A well-written press release can do amazing things for a business. Write
> them well and write them often. When my site was "launched," I went with PR
> Newswire. A few months after the release hit the wire, I'm popping up like
> crazy in major magazines like "Playboy" and "Self." I figure the release
> hit the wire when these magazines were planning their January/February
> issues. So I had a very positive experience with PR Newswire.
>
> We've done several press releases since then and we have chosen to
> distribute them ourselves. If you have a good database, it saves money to
> do it yourself.

Hi all,

Just want to add that it is fairly easy to obtain a "good database" at no
cost. The
information on EVERY print publication in the United States (including 2 page
newsletters that are published quarterly) can be found in just about any public
library (ask at the reference desk). About 90% of publications have fax numbers
listed... It took us couple hours to compile a highly targeted list for our
first
press release (http://www.healself.com/main/press.shtml).

It's been sent out two weeks ago, so I guess we have a month or two untill
we start to
pop up like crazy in "Playboy", but NetGuide editors already contacted us for
additional information :)

Regards,

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Ian Bukowski..................................webmaster_at_healself.com
Healself Network.............................http://www.healself.com
MedExchange Directory.....................http://www.medexchange.com

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