ONLINE-ADS>> Click-Through Rate on Jump Pages

Sue Levin (Sue_at_wwwomen.com)
Mon, 7 Jul 1997 15:15:28 -0700

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Hi All!

I was wondering if anyone has had experience placing advertiser
banners on a jump page. By jump page I mean that brief
"cover page" that people often have before users really enter
their site.

We are interested to know if anyone has placed banners on those
types of pages (publishers or advertisers) and if, in general, they
have done well or not. We would like to try it but are concerned
that people who are on jump pages often times just want to get
inside rather than explore an advertiser's message.

Any feedback would be helpful!

Thanks much!

Sue Levin
sue_at_wwwomen.com

WWWomen:The Premier Search Directory for Women Online!
http://www.wwwomen.com
BannerWomen: Banner Network and Exchange for Women's Sites!
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==============================================
Sue Levin SueLevin_at_wwwomen.com
WWWomen http://www.wwwomen.com/
The Premier Search Directory for Women Online!
==============================================

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