ONLINE-ADS>> Adbot

Bill Pohlman (bill_at_apltd.com)
Tue, 15 Jul 1997 08:21:13 -0500

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Hi all!

Steven wrote:
Lets see, assuming you have 50,000 page viewers sold at 50 cents CPM (lets
round up) you get a massive $25.

And they wonder why sites try to sell at $20 CPM and yet have only a
fraction sold at that rate. Well, even if I only sell 5% of my site at $20
CPM I will get twice the money compared to the Adbot sale.

I was going to recommend these sites to Adbot while they ramp up their own
sales. But at $.55 to $3 CPM is it even worth the time to talk to Adbot?

Comments?

We've just started addressing the issue of banners for one of my clients
http://www.webrpg.com and he had mentioned Adbot as an option until the
program was fully operational. Thanks for the analysis Steven, I'm going to
pass it along to my client. With projected revenue like that I'm sure
he'll wait until the advertising program is organized instead of looking at
Adbot.

Are there any alternatives to Adbot? My client's site is doing about
250,000 page views per month and that is not enough to interest most rep
groups.

Bill Pohlman
...........................................................................
Anderson Perlstein Ltd.
Advertising Communications Specialists
Traditional and New Media, Multimedia and Photography
Tel: 847-537-0100 Fax: 847-537-0174 Email: apltd_at_apltd.com
http://www.apltd.com

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• Archive Home Page
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• Next message: Leo Sheiner: "Re: ONLINE-ADS>> 80 cents/clickthrough is NOT a good deal!"
• Previous message: Jim Sterne: "Re: ONLINE-ADS>> Cookies & Mediums is a word."
• Next in thread: Mark J. Welch, Esq.: "Re: ONLINE-ADS>> Adbot"

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