ONLINE-ADS>> setting up a rate card for our site

Webmaster ATN (webmaster_at_atn.net)
Sat, 31 May 1997 11:31:20 +0000

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We have a community-based page, http://www.crystallake.com, called The
Crystal Lake Network, for Crystal Lake, Illinois. Debut was a year ago
June 5. It's truly a community-centric site, with over 1M pages served,
and more importantly, great feedback from local citizens.

Our focus at ATN Interactive is web site design (we're a MAC-house
*pray*), including the creation of this community site. As a value-add
for local businesses, we've been offering "free" advertising.

But now we need a logical, saleable rate card.

Been following this discussion for a few months now, and I'm impressed
as hell at how sophisticated the ad and testing methods have become.
Unfortunately though, I think I'm now more confused than ever.

So, can someone give me some advice on setting up a rate card for our
site?

John Coonen
Webmaster, The Crystal Lake Network http://www.crystallake.com
Crystal Lake, Illinois ("A Great Place To Live")

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