Re: ONLINE-ADS>> PR info

Robert Kadar (rkadar_at_doubleclick.net)
Sat, 01 Mar 1997 19:11:05 -0500

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geoff.richards_at_redwood-publishing.com wrote:

>I am looking for some fairly advanced (and FREE) information that details
>the benefits of the Net to the PR world, both in terms of advancing their
>own business' and that of their clients' communication needs. Does anyone
>know any good URL's ?
>
>I am also interested in hearing about successes that PR firms have had
>when using the Net.
>

Advertising Age published a very informative article on Edelman Public
Relations successes on the Web. Check out adage.com and you should be able
to find it. G'luck.

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