re: ONLINE-ADS>> Cost for Training?

Michele_Rennert (michele_at_netoutfit.com)
Thu, 6 Mar 1997 11:23:32 -0700

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Archive Home Page
• Search
• Next message: rhoy_at_o-a.com: "ONLINE-ADS>> Ad Bytes / March 9, 1997 / issue 9"
• Previous message: Aaron Rubin: "Re: ONLINE-ADS>> 5-25% click-through rate consistently"
• Maybe in reply to: Kevin Leathers: "ONLINE-ADS>> Cost for Training?"

Kevin Leathers <Kevin.Leathers_at_elecomm.com> wrote:

>We are planning to use the Internet and our site to offer online medical
>procedures for training and continued education purposes.

Kevin,

I can't offer you exact dollar amounts, but maybe some other
assistance/advice regarding online medical training and education could
help. Our company just finished putting together a site for a large
Fortune 500 pharmaceutical company which involved coordinating their CME
training area.

We ran into many road blocks with the FDA, so keep this in mind as well as
a good legal department. Consequently, we opted for most of the site to
stay within password protected area.

Medical professionals are required to be continually educated in order to
maintain their licenses. Because of this you will find many large medical
companies offering their financial support for developing accredited
classes. Working with a third company that is authorized to provide these
accredited classes is an integral part of this process. While these third
parties provided the educational content for the project we provided the
online delivery expertise.

For a basic module/training session, it can be broken down into two areas.
>From our experience.
1. The content for the education. This came from the other company
involved. They gathered the information pertaining to the subject. This
team was made up of medical researchers, doctors, nurses, and other trained
professionals. Approximately 200 hours of work from this team

2. The online interface. This was done by us. This involved online
adaptation of the aforementioned materials, including graphics, hts. and
coordinating the content. This was approximately 300 hours.

Total hours between the companies 500 hours. I hope this helps.

Regards,
Michele Rennert
Internet Outfitters

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Michele Rennert http://netoutfit.com michele_at_netoutfit.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
"The person who has no imagination has no wings." Muhammed

• Archive Home Page
• Search
• Next message: rhoy_at_o-a.com: "ONLINE-ADS>> Ad Bytes / March 9, 1997 / issue 9"
• Previous message: Aaron Rubin: "Re: ONLINE-ADS>> 5-25% click-through rate consistently"
• Maybe in reply to: Kevin Leathers: "ONLINE-ADS>> Cost for Training?"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.