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NONE: ONLINE-ADS>> Book Referral Programs
ONLINE-ADS>> Book Referral Programs
Robert A. Bose (bobbose_at_sover.net)
Mon, 05 May 1997 18:37:56 -0700
Cliff recently posted the results of his program with
Amazon.com, and I appreciate it. We are an investment
site, and we too have put together a bibliography for
our visitors. We broke it down into general interest,
newer investors, intermediate, and experienced investors.
We then highlighted the books in each category that I
have either read, or know well enough to "personally
endorse". We are using Book Stacks Unlimited as I believe
their deal to the referring site is much more reasonable.
My question to the list in general, or Cliff in particular,
is can you provide us with any additional data. What I am
particularly interested in is the dollars/view. In other
words, without disclosing any personal information, what was
the order level versus the views. So, if the page was
viewed 1,000 times, did you get $1,000 of orders, $500,
$250, etc... The ratio is what I am interested in.
I just started my program with Book Stacks in April, so I don't
have the above data yet. But, I would be more than happy to
share it with the list, once I get it. My guess is that we
will come in somewhat like Cliff did. Maybe breakeven for the
work involved, but not a real profit center. But, who knows.
If you want to see how we did it, please stop by our site at:
http://www.stockresearch.com and visit the "Investor Education
Center". Any feedback, either through the list, or privately,
is most appreciated.
Bob
--
===============================================================
Bob Bose
Green Mtn. Asset Mgt. Corp., 139 Bank St., Burlington, VT 05401
FREE Investment Newsletter - http://www.stockresearch.com
FREE Trial - Investor's Business Daily
http://www.stockresearch.com/ibdform/html
800-385-2673 / 802-658-7806
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