NONE: Re: ONLINE-ADS>> If you list me, I'll list you ...
Re: ONLINE-ADS>> If you list me, I'll list you ...
Franklin Banker (altair2_at_ix.netcom.com)
Thu, 04 Sep 1997 00:56:49 -0600
Cliff Said,
"It is hardly a win-win situation, for quite a number of reasons.
Consider the case where someone invests hundreds of thousands of dollars
or more building and promoting their site and developing a regular
audience measured in the thousands (or more) a month. Someone else
slaps up a page on a related subject and asks for a return link. This
is hardly a reciprocal arrangement. Traffic is going to flow primarily
in one direction because the new site has no traffic and no audience."
Cliff, this is really a shallow analogy! What kind of thing is that to
say to Leah Roberts, after her honest hearted rendition of her
experience? In reality, my experiences have been completely different
than what you have laid out in this "Board Room" commentary. I link to
big sites often, and they do usually have much bigger traffic numbers
than I. Most of the participants in this forum don't just "slap up"
pages. For me, and I am sure for Leah Roberts - It's a lot of effort!
"When you e-mail someone on a site that is not of equivalent traffic and
ask them for a "reciprocal" link, you are effectively asking them if you
can take a free ride on the investment they have made to gain their
audience share. If you a charitable organization they might say yes.
Otherwise they are probably going to want you to pay your fair share and
buy an ad, if they even offer them."
Again, this might be true for Tenagra and for you, but not all
successful companies see it as you do. Thankfully, many organizations
have left such decisions in the hands of capable webmasters who know the
value of sharing information on the web! If my site measures up to that
webmaster's standards as a resource, then it goes up. No, I didn't put
up the $100,000 for the site, but I am adding to it's value with their
link to mine. Mr. Cliff, that's why the Internet is different and more
interesting than conventional business "self serving" corporate cultic
rules.
"Whether it is in the form of a graphic banner or a textual link, you
are really offering to exchange advertising for your sites. It would be
like writing a letter to the Wall Street Journal telling them that you
will include a free reference to their publication in your next company
newsletter in return for them providing a reference to your company in
the next issue of their newspaper. Not too likely..."
Wow, now don't we all feel better? I wonder if Cliff has a clue what's
really going on out here! These comments are only true if the guy
making the request is "Joe Spammer" with a list of "Biz Ops" on a hot
links page. Cliff, you may be a very successful man, but your comments
reveal that you are not really understanding this issue of discussion. I
am really glad I don't work for you!
If you list me, I'll list you - It still works!
Submitted by...............Franklin Banker
BBL Internet Media
http://bblmedia.com
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