ONLINE-ADS>> International Search Engines

Jerad Schempp (jerad_at_directnet.com)
Wed, 8 Apr 1998 12:04:20 -0700

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We've had good luck buying keyword banners on the search engines, and we'd
like to target specific foreign countries. Does anyone have any experience
with the international search engines such as Yahoo! Japan, Excite France,
etc.? I've contacted Yahoo! and Excite, and they said that their foreign
versions either don't sell keywords or the keywords I want don't receive
enough traffic to sell on the foreign searches. Does anyone have
information on how useful the foreign versions of search engines are for
marketing purposes? Are they a waste of time if you already have banners
on the main search engine?

Any info. would be greatly appreciated. Thanks!

Jerad A. Schempp
jerad_at_directnet.com

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