ONLINE-ADS>> Ad Filtering software

Stephen Gabrush (sgabrush_at_home.com)
Sun, 20 Dec 1998 14:42:07 -0500

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Next message: Hollis Thomases: "Re: ONLINE-ADS>> Targeting Seniors Online"
• Archive Home Page
• Search
• Previous message: Jodi.Gernon: "ONLINE-ADS>> third-party ad serving pricing"
• Next in thread: Mickie Kennedy: "Re: ONLINE-ADS>> Ad Filtering software"

I was reading a recent news article on News.com today, in
which it states that Siemens is producing an ad filtering
software for consumers to block out banner ads on websites.

<MODERATOR's NOTE>

Siemens enters ad-busting space
http://www.news.com/News/Item/0,4,30068,00.html

</MODERATOR's NOTE>

I just have a couple question:

1) I do not have much knowledge of Siemens and their
company, but would there be any large effect on the
advertising community, as many people who put up resource
websites get their income from banner ads.

2) Could you see this becoming more & more popular, as in
blocking out banner ads? We can't even block out television
commercials, so what's the use on banner ads?

Thanks, and I'd appreciate any input you may have on this!

-Stephen Gabrush

========================================================================
------------------------------------------------------------------------
This week's Online Advertising Discussion List sponsors:
ValueClick, AEC Media and The Mining Co.

ValueClick can guarantee you instant revenue on 100% of your ad space
For non-exclusive, flexible solutions that work w/ existing CPM sales,
contact us today: ValueClick http://www.valueclick.com/members.html

---

GET 60% OF THE ARCHITECTS, ENGINEERS, & CONTRACTORS WITH ONE BUY
**Cutting-Edge Technology. Full Reporting. Premium Network Partners**
AEC Media has unmatchable value. Visit: http://www.aecmedia.net/
---

NOBODY DELIVERS ONLINE BUYERS LIKE THE MINING CO. _at_Plan says Mining Co.
users are more likely to buy online than users of the average navigation
site. To reach them, contact Alan Wragg (awragg_at_miningco.com)

------------------------------------------------------------------------
========================================================================
Online Advertising Discussion List To Unsubscribe send UNSUBSCRIBE
http://www.o-a.com/ to online-ads-request_at_o-a.com

• Next message: Hollis Thomases: "Re: ONLINE-ADS>> Targeting Seniors Online"
• Archive Home Page
• Search
• Previous message: Jodi.Gernon: "ONLINE-ADS>> third-party ad serving pricing"
• Next in thread: Mickie Kennedy: "Re: ONLINE-ADS>> Ad Filtering software"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.