Re: ONLINE-ADS>> How many are refusing cookies?

treknews_at_juno.com
Sat, 14 Feb 1998 23:08:10 -0500

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>Wondering if anyone knows what percentage of the population refuse to
>accept cookies (manually or automatically)? Can you point to a
>reference to back this up?

I honestly can't answer for anyone else, but I can tell you what my
experiences have been. Recently, the company that hosts my web site
installed a new statistics tracking program. There was a mistake in the
installation, and instead of evaluating the server logs (which is what it
*now* does), the program sent out a separate cookie for every single file
loaded from the server.

What this essentially means is, the stats program was sending over 70
separate cookies to the user's browser every single time my index file
was loaded. That's 70 cookies on just that one file!

The point of this is, the server was doing that over the course of nearly
3 weeks. My site receives an average of 10,000 visitors per week - so
that means roughly 30,000 people who accessed my primary index page got
over 70 cookies.

And in that three weeks, I got only one (only *one*) complaint from a
user about it. *and*, there was *no noticable drop* in the number of
visitors to my site during that time.

I have concluded, based on those facts, that almost none of *my* site's
audience cares whether they get cookies or not. That may not be the case
for the audience in other web sites, but it is my experience, at any
rate.

Yours,

Jason Ellis
TREKNEWS.COM

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• Maybe in reply to: Kam Z.: "ONLINE-ADS>> How many are refusing cookies?"
• Next in thread: Martin Thorborg: "Re: ONLINE-ADS>> How many are refusing cookies?"

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