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NONE: Re: ONLINE-ADS>> Would like to purchase from Fellow...

Re: ONLINE-ADS>> Would like to purchase from Fellow...

Eric Ng (eric_at_student.net)
Thu, 29 Jan 1998 21:54:27 -0500 (EST)

>
> From: Jim Meskauskas <Jim_at_HAWKMEDIA.com>
> Subject: Re: ONLINE-ADS>> Would like to purchase from Fellow...
>
> I'm curious to know which online ad vehicles you are thinking of
> that would accept a $500 ad buy. No site that will give you real
> exposure is going to be that cheap. Most solid online ad vehicles have
> minimum $3000 dollar buys. It just doesn't make sense for a site to
> write such small business. I've bought online media for everyone from
> Amazon.com to Bank of America, and even with the promise of possible
> regular monthly buys, I've never gotten a web site worth it's weight in
> inventory to take a buy for less that around $900.

Jim,

I agree with you that $500 isn't a lot of money, but depending on the
advertiser I would be inclined to pick that contract up, more or less
because we feel that we can always satisfy the customer enough that he/she
will always come wanting for more. Plus, you can never have enough
high-exposure advertisers on your site.

No one has ever asked us for a $500 buy before--perhaps because our lowest
listed option is $7,500. But if the right company wanted to try us out,
we would certainly be willing to do it. With the right spin, I'll bet
you'll find many others willing to take the $500 too.

-eric

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