ONLINE-ADS>> Tenagra bought another company...

richard_at_tenagra.com
Mon, 27 Jul 1998 17:14:48 -0500 (CDT)

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Next message: Eric Ward: "Re: ONLINE-ADS>> Do offline URLs drive traffic?"
• Archive Home Page
• Search
• Previous message: Nick Nyhan: "Re: ONLINE-ADS>> Do offline URLs drive traffic?"

Hey all,

I don't like to push Tenagra stuff too much on this list, but I
was hoping you could indulge us for a moment. This news won't be
released to the general public until Wednesday.

Last week Tenagra completed the first in a series of strategic
acquisitions planned over the next year-and-a-half. We bought the
business operations of Port Townsend, Washington-based Internet
Publicity Services, Inc. (IPS). Many of you may recognize IPS as
the agency founded by Steve O'Keefe, author of the book
"Publicity On The Internet" - one of the best ever written on how
to do online publicity.

As part of the acquisition, Steve has joined Tenagra to be
director of Internet publicity services. Steve's particular area
of expertise is in promoting authors and books online, mostly
through the use of chat tours. His most recent campaign is for
Kara Swisher's "aol.com: How Steve Case Beat Bill Gates, Nailed
the Netheads, and Made Millions in the War for the Web."

You can find out more about the deal by reading the press release
at:

http://www.tenagra.com/releases/tenagra7_29_1998.html

I can't put into words how excited I am to have Steve as part of
the Tenagra family. He is, by any measure, a true pioneer in our
field.

best,

richard

--------------------------------------------------------
richard hoy
moderator, online advertising discussion list
vice president, marketing and client promotions
the tenagra corporation
http://www.tenagra.com/
p: 281.480.6300 | f: 281.480.7715 | e: rhoy_at_tenagra.com
--------------------------------------------------------

========================================================================
------------------------------------------------------------------------
This week's Online Advertising Discussion List sponsors:
24/7 Media, AdKnowledge and IDG.net

You CAN have it all. Tremendous reach, content-targeting, superior ad
serving.* The 24/7 Network & CLIQNOW! Sales Grp. Powered by Adfinity(TM)
24/7 Media, Inc.-- Always Serving You! http://www.247media.com

---

Aggregate your clients' campaign reports without aggravation!
Contact AdKnowledge for SmartBanner ad placement and reporting service.
http://ads03.adknowledge.com/SmartBanner/page/13841.2

---

225 sites in 53 countries - IDG.net is the *only* global network of
technology buyers. And, its Global Web Ad Network lets you easily
target the *buyers* you need to reach. Learn how: email GWAN_at_idg.net.

------------------------------------------------------------------------
========================================================================
Online Advertising Discussion List To Unsubscribe send UNSUBSCRIBE
http://www.o-a.com/ to online-ads-request_at_o-a.com

• Next message: Eric Ward: "Re: ONLINE-ADS>> Do offline URLs drive traffic?"
• Archive Home Page
• Search
• Previous message: Nick Nyhan: "Re: ONLINE-ADS>> Do offline URLs drive traffic?"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.