ONLINE-ADS>> Ad Knowledge and DoubleClick

Gary Baum (gbaum_at_cweb.com)
Fri, 19 Jun 1998 11:01:37 -0400

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We purchased a license to use Click Over as ad banner serving software late
last year. We have now been informed by Adknowledge that they are ceasing
support of this product and are trying to push us to use DoubleClick. I am
sure DoubleClick is a fine product, but the outsourced business model they
use is not a substitute for the control over ad serving that we thought we
had purchased with Clickwise.

I have 2 questions:

1. Is anyone else feeling as aggrieved as I am about the way Adknowledge are
treating their customers? If so, I would like to contact them to discuss
possible approaches to alleviate the situation

2. Any recommendations for software to replace Clickwise

Gary W. Baum
General Manager
CareerWeb, A Landmark Communications, Inc. Company
gbaum_at_cweb.com
http://www.careerweb.com
http://www.healthcareerweb.com
http://www.carolinascareerweb.com
800-871-0800 x 2015 757-446-2015

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• Next message: Mark Montgomery: "Re: ONLINE-ADS>> Mass Medium? Targeting?"
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• Next in thread: Steve Findley: "Re: ONLINE-ADS>> Ad Knowledge and DoubleClick"

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