ONLINE-ADS>> Next Competitor against Yahoo

Wayne Kessler (wayne26_at_epix.net)
Wed, 11 Mar 1998 15:12:08 -0600

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My gut suspicion is that the next *real* competition against Yahoo has to
come from an organization that has regional information delivery
infrastructure, so to start to effectively build the "local Yahoo" which
will be the next real battleground. If I were a high muckety-muck at one
of the big three US Television networks, or one of the largest newspaper
conglomerates, I'd be talking to the folks at Alta Vista about doing
something like that right now, and take advantage of my local presence at
affiliates to provide content, advertising revenue and promotion for the
product.

Wayne Kessler
Political Site of the Day
http://www.penncen.com/psotd/

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