ONLINE-ADS>> _at_d:tech Awards for Internet Advertising

Cliff Kurtzman (cliff_at_tenagra.com)
Tue, 24 Mar 1998 11:36:48 -0600 (CST)

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Folks,

I've been asked to serve as a judge for the The _at_d:tech Awards this year
and wanted to be sure the list was aware that the application deadline was
approaching next week. The awards ceremony will be on May 7th at the
_at_d:Tech show in Chicago (they will be announced in a joint ceremony along
with the 4th annual Tenagra Awards for Internet Marketing Excellence). The
keynote speech at the ceremony will be given by Louis Rossetto of Wired
Ventures.

The goal of the _at_d:tech Awards is to recognize and help promote
groundbreaking achievement in the creation, execution, and results of
advertising on the Internet.

Categories:
Audience Specific
- Best Consumer Campaign
- Best Business to Business Campaign
- Best Technology Advertising Campaign
- Best Local Market or Small Business Campaign

Objective Specific:
- Best Branding Campaign
- Best Audience Building Campaign
- Best Direct Response Marketing Campaign

Format/Platform
- Best Implementation of a Non-Banner Advertising Format
- Best Implementation of Advanced Advertising Technologies
- Best Utilization of Interactivity in an Advertising Campaign

Other Internet Marketing Programs
- Best Brand Marketing Web Site
- Best Direct Marketing Web Site
- Best Sales Generation Web Site
- Best Interactive Design
- Best Overall Creative Design

Public Relations
- Best Use of the Internet for Crisis Management
- Best Integration of PR into a Marketing Campaign

For more information go to: http://www.ad-tech.com or call: 800-535-1812
The entry deadline is 5:30 p.m. on April 3, 1998

Winners to be showcased on ChannelSeven.com, in Forbes ASAP, in the Chicago
Tribune, and on the _at_d:tech site and in the _at_d:tech Newsletter.

--Cliff Kurtzman
President and CEO
The Tenagra Corporation
http://www.tenagra.com/
281/480-6300

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