ONLINE-ADS>> Flat rate or CPM?

jflint_at_nc5.infi.net
Mon, 30 Mar 1998 14:56:42 -0600

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I would like to know peoples opinions on charging banner advertisers a
straight monthly advertising rate or charging them by CPM. What do you
think is better and why?

Thanks,
John Flint
Online Marketing Consultant
News Channel 5 Online
jflint_at_nc5.infi.net

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