Re: ONLINE-ADS>> Internet Search Behavior

Walt Thiessen (walter_at_connweb.com)
Mon, 30 Mar 1998 19:47:33 -0500

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>From: Miki Dzugan <mdzugan_at_mn.uswest.net>

>It seems to me that Excite and others are missing the boat with a
>"shopping" channel. To me, your basic Internet buyer, that is a
>complete turnoff whereas a "product" search which took, say AltaVista's
>index, and was able to come up with only pages that sell the product
>specified in the keyword would be a real hit. The comparison buying
>tools, especially for hardware and software, are wonderful!

Don't hold your breath, Miki. Today, I did a search using the following
keywords on Alta Vista: +Connecticut +MCSE +headhunter

Four of the top ten selections were sex sites. Another site was about "Hip
Hop Snowboard Swimming." And another was about demons, levitation, and
electrospasms. The stuff about headhunters in Connecticut offering MCSE
certified positions was buried many pages deeper in the results.

Don't hold your breath on an accurate search engine being developed any
time soon!

Yet, my web customers still think search engines are the end all and be all
of the internet, despite my efforts to dissuade them. Go figure.

Walt Thiessen
walter_at_connweb.com

Long distance rates below 10 cents a minute! http://www.activityweb.com/ld/

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• Next message: Mike Scanlin: "Re: ONLINE-ADS>> Flat rate or CPM?"
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• Next in thread: Matt Carkci: "Re: ONLINE-ADS>> Internet Search Behavior"

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