Re: ONLINE-ADS>> Viral Marketing at its Best

Kenny Sahr (kenny_at_sahr.com)
Thu, 8 Oct 1998 21:53:11 -0500 (CDT)

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Hi all,

Nice to see comments on viral marketng.

When my content (School Sucks) launched, it had one
termpaper on it. Teachers across the US, though, behaved as
though the end of the world was coming. THEN the press came
and THEN there were papers and later traffic.

The idea is simple:

Find the best collectible content that your audience would
DIE for; at at the same time have another demographic which
fears this content spread the word. They usually will behave
JUST like puppets. We're all human.

Kenny Sahr
http://www.schoolsucks.com
ICQ 3022891
1-888-SUCKS-99

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