ONLINE-ADS>> MODERATOR's NOTE: Sponsors / Online Ad News

online-ads_at_o-a.com
Mon, 19 Oct 1998 16:03:16 -0500 (CDT)

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Next message: Rob Frankel: "Re: ONLINE-ADS>> pop-up survey company/software?"
• Archive Home Page
• Search
• Previous message: sales_at_layover.com: "ONLINE-ADS>> Tracking Software for HTML Banners"

Hey all,

Last week three companies sponsored our discussions. I'd
like to take a moment to introduce them.

Reach more than 1 out of 3 online users through 17 Content
Channels (including News, Business/Finance, Women's
Interest) and name-brand sites such as: Reuters News
Networks, Comedy Central, AT&T WorldNet, Better Homes &
Gardens, Readers Digest, Soap Opera Digest, MapQuest, Talk
City and Garfield. For more details, see:

http://www.247media.com/ad_sales/ad_sbc.htm

Be sure to visit 24/7 Media at booth 401 next week during
the _at_d.Tech conference in New York City!

Internet.com Delivers The Internet Professionals You're
Looking For! Over a million unique users, 75% have purchased
online this past year. Target your message to them, find out
more at:

http://www.internet.com/mediakit/find.html

Double the effectiveness of your next web advertising
campaign. How? With AdKnowledge. For complete details,
visit:

http://ads02.adknowledge.com/SmartBanner/page/9751.4

If you have need for a service these guys can provide,
please consider using them first. Their dollars help make it
possible to bring you the List as a free service.

=============

Now on to a few headlines that have made the rounds lately.
Feel free to send your comments on to the list posting
address (online-ads_at_o-a.com).

Web rivals' plan to merge draws cheers
Ad Age
http://www.adage.com/interactive/articles/19981019/article1.html

Will NetZero Get Past Ground Zero
Industry Standard
http://209.1.23.84/articles/display/0,1449,2097,00.html?1447

The Perilous Business of Measuring the Web
Industry Standard
http://www.thestandard.com/articles/display/0,1449,2130,00.html

Online agencies seek identity as borders blur
Ad Age
http://www.adage.com/interactive/articles/19981012/article1.html

Dis-intermdiation Takes Another Hit
ClickZ
http://searchz.com/clickz/101998.shtml

Oop...RPUU Redux
ClickZ
http://searchz.com/clickz/101598.shtml

The Crest Of A Tide
MC
http://www.marketingcomputers.com/issue/oct98/schrage.asp

Study: Net Advertising Not Doing Well
DM News
http://www.dmnews.com/articles/1998-10-12/2035.html

Sponsorships Popular With Web Advertisers
Internet World
http://www.internetworld.com/print/current/ecomm/19981019-sponsorships.html

Zap Calls the Whole Thing Off
Internet World
http://www.internetworld.com/print/current/news/19981019-zap.html

Zapata reels in Net efforts
News.com
http://www.news.com/News/Item/0,4,27598,00.html?owv

That's it!

richard

--------------------------------------------------------
richard hoy
moderator, online advertising discussion list
director, marketing and client promotions
the tenagra corporation
http://www.tenagra.com/
p: 281.480.6300 | f: 281.480.7715 | e: rhoy_at_tenagra.com
--------------------------------------------------------

• Next message: Rob Frankel: "Re: ONLINE-ADS>> pop-up survey company/software?"
• Archive Home Page
• Search
• Previous message: sales_at_layover.com: "ONLINE-ADS>> Tracking Software for HTML Banners"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.