Search engine rankings...as if you cared!
Reason would have it that if someone is *really* searching
for sites on a particular subject, a site's rank in a search
engine (to some extent) wouldn't matter. They'll dig and
dig. But I would speculate that very few people really dig
through search engine results and that the majority of
people only bother with the first few pages of results.
(The exception being we Internet junkies in the industry
that use the Web for daily business and a few others.)
So here's the question:
If Hot Bot uses a technology that lists the most visited
links first, how is a site expected to rise to the top of
their list and have a chance at becoming the most visited in
their search engine if they are not in the first few pages
of the results?
It's a catch-22 situation. To be found in the first few
pages on Hot Not (Freudian type-o - Hot Bot) you have be the
most visited, but to be the most visited (using my logic
above) you have to be listed in the first few pages.
One of my personal site's sections comes up on the first
page, but I've been trying to get another section of my site
to come up on the first page for months and just ain't
hap'nin'.
Now this is also assuming that you actually care about
search engine rankings. I'll argue all day long that search
engines are the last battle you should attempt to fight for
a number of sites, but for others you just have to.
Has anyone else thought about this catch-22 situation?
Possible rememdy's? Is it an oversight by Hot Bot that
could be corrected with better logic or do you just have to
live with it and use other tactics?
Rob Van Slyke, rob_at_tenagra.com
New Business Development
(281) 480-6300 ph, (281) 480-7715 fx
The Tenagra Corporation
http://www.tenagra.com/
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Received on Sat Mar 06 1999 - 08:32:01 CST
