Re: Banners which don't promote the product
MEREDITH MILLER SAID:
>Let me explain - a banner which teases, entices, challenges
>the user to click on the banner to see what's behind it. The
>user doesn't know what the product is, but once they click,
>they are linked to fun, interactive "branding" games,
>contests and sweepstakes for the product.
>
>Any statistical information, personal experiences,
>successful campaigns that you're aware of about this?
>
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You can see examples of banners that "teases, entices, and
challenges" users to click (along with statistics) here:
http://www.whitepalm.com/fourcorners/bestctrtricks.shtml
MikeS
Mike Scanlin Four Corners Effective Banners
scanlin@photolabels.com http://www.whitepalm.com/fourcorners
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Received on Sat Mar 27 1999 - 09:51:30 CST