Web Attack and Flycast / Online Ad News

From: <online-ads_at_o-a.com>
Date: Tue, 20 Apr 1999 19:09:45 -0500 (CDT)

Hey all,

This week two companies are sponsoring our discussions. I'd like
to take a moment to introduce them.

--------------
Web Attack
--------------

JUST SAY NO TO BORING CONFERENCES!
Register today for Web Attack!-The Ultimate Internet Marketing Event
June 17-18, San Francisco

For more details, visit:
http://www.iconocast.com/webattack/tenagra

--------------
Flycast
--------------

WEB ADVERTISING THAT MAKES YOU A HERO. Our Web experts optimize your
buy across 780 sites. All for what you'd normally pay for placement on
one. Call it superhuman.

For more details, visit:
http://WWW.FLYCAST.COM/OA


If you have need for a service these guys can provide,
please consider using them first. Their dollars help make it
possible to bring you the List as a free service.

=============

Now on to a few headlines that have made the rounds lately.
Feel free to send your comments on to the list posting
address (online-ads_at_o-a.com).

Virtual Vineyards pumps bottom line with e-mail
Ad Age
http://www.adage.com/interactive/articles/19990419/article1.html

AdKnowledge Sets Rich Media Standard
MC Magazine
http://www.marketingcomputers.com/news/9904/adknowled.asp

Free To A Good Home: Impressions
ClickZ
http://www.searchz.com/Articles/0413992.shtml

What's The Buzz? - week of 4/5/99
ClickZ
http://www.searchz.com/Articles/0413993.shtml

Time Management For Media Buyers
ClickZ
http://www.searchz.com/Articles/0415991.shtml

Test The Experts
ClickZ
http://www.searchz.com/Articles/0416991.shtml

Do Online Shopping Malls Work?
ClickZ
http://www.searchz.com/Articles/0419992.shtml

A Stranger In Town
ClickZ
http://www.searchz.com/Articles/0419991.shtml

What's The Buzz? - week of 4/12/99
ClickZ
http://www.searchz.com/Articles/0420993.shtml

AltaVista Hazy on Sold Searches
Wired News
http://www.wired.com/news/news/business/story/19168.html

Citibank sues porn site for trademark abuse
News.com
http://www.news.com/News/Item/0,4,35370,00.html?owv

Microsoft may resell RealNames
News.com
http://www.news.com/News/Item/0,4,35320,00.html?owv

Online news sites mull separation of ads, editorial
Reuters
http://spyglass1.sjmercury.com/breaking/docs/030312.htm

IMall & FTC Settle Deceptive Net Advertising Case
CNNfn
http://www.cnnfn.com/digitaljam/newsbytes/129336.html

Use Content to Satisfy E-Mail Subscribers, Advertisers
DM News
http://www.dmnews.com/articles/1999-04-19/3505.html

Unaccountable
Forbes Digital Tools
http://www.forbes.com/Forbes/99/0503/6309194a.htm

Microsoft Adds WorldPages.com to Internet Explorer 5.0
IAR
http://www.internetnews.com/IAR/article/0,1087,12_101521,00.html

More Attention to Online Privacy
New York Times CyberTimes
http://www.nytimes.com/library/tech/99/04/cyber/articles/17privacy.html

Ad Banners To Decline in Importance
eMarketer
http://www.emarketer.com/estats/041999_ad.html

Online Retailers Struggle to Keep Consumers Coming Back
Milwaukee Journal Sentinel
http://www.jsonline.com/bym/tech/news/apr99/0414shopping.asp

That's it!

richard


--------------------------------------------------------
richard hoy
moderator, online advertising discussion list
director, marketing and client promotions
the tenagra corporation
http://www.tenagra.com/
p: 281.480.6300 | f: 281.480.7715 | e: rhoy_at_tenagra.com
--------------------------------------------------------



Received on Tue Apr 20 1999 - 22:29:55 CDT