Google
 

Re: AltaVista Testing Paid Search Results

From: Allan Gardyne <allan_at_AssociatePrograms.com>
Date: Fri, 23 Apr 1999 16:12:35 -0500 (CDT)

IAN DOUGLAS WROTE:
>My own 'brilliant idea' for solving the search problem is
>to implement a kind of Dewey Decimal Number (DDN)
>system for the web. Each web page could have a meta-tag
>with a DDN in it, indicating the precise topic(s) that the web
>page is about. A suitable engine could then index these and
>allow the resulting database to be searched.
>
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Sounds good! However, here's one more problem to add to the
list that would need to be solved:

Let's say there are 10,000 sites in the "Internet marketing"
category. Even using a *lot* of sub-categories, the search
engine would still have the same old problem: How does it
rank the relevance of all the sites listed?

Humans do the best job of rating sites. To pay humans, the
search engines have to earn lots of money. Perhaps some
combination of paid and unpaid listings is the answer - with
the searcher given a choice of search methods.


Allan Gardyne
http://www.AssociatePrograms.com
Hundreds of revenue sharing programs by subject and A-Z.


========================================================================
------------------------------------------------------------------------
       This week's Online Advertising Discussion List sponsors:
                  FlyCast and Iconocast's Web Attack

WEB ADVERTISING THAT MAKES YOU A HERO. Our Web experts optimize your
buy across 780 sites. All for what you'd normally pay for placement on
one. Call it superhuman. http://WWW.FLYCAST.COM/OA

                                ---

                  JUST SAY NO TO BORING CONFERENCES!
  Register today for Web Attack!-The Ultimate Internet Marketing Event
  June 17-18, San Francisco http://www.iconocast.com/webattack/tenagra

------------------------------------------------------------------------
========================================================================
Online Advertising Discussion List To Unsubscribe send UNSUBSCRIBE
http://www.o-a.com/ to online-ads-request@o-a.com



Received on Fri Apr 23 1999 - 16:59:47 CDT


HOW TO JOIN THE ONLINE ADVERTISING DISCUSSION LIST

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.

 


Online Advertising Industry Leaders:

Clicksor
Local SEO with Video
AdJungle
Houston Web Design
The Laredo Group
Pay As You Go Advertising

Add your company...

FreeKii Ads Online Advertising
Laredo Group Interactive Advertising Training
AdJungle
Local SEO with Video
Clicksor
 



 


 
Online Advertising Discussion List Archives: 2003 - Present
Online Advertising Discussion List Archives: 2001 - 2002
Online Advertising Discussion List Archives: 1999 - 2000
Online Advertising Discussion List Archives: 1996 - 1998

Online Advertising Home | Guidelines | Conferences | Testimonials | Contact Us | Sponsorship | Resources
Site Access and Use Policy | Privacy Policy

 
2323 Clear Lake City Blvd., Suite 180-139, Houston, TX 77062-8120
Phone: 281-480-6300
 
Copyright 1996-2007 The Online Advertising Discussion List, a division of ADASTRO Incorporated.
All Rights Reserved.

Visit our other web sites:
Tennis Server | Tennis Server Ticket Exchange | MyCityRocks | MyCityRocks Ticket Exchange