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advertising within games

From: Jeff Oliver <Jeff.Oliver_at_Catapultsystems.com>
Date: Mon, 19 Jul 1999 02:42:31 -0500 (CDT)

I am new to this discussion list. I am doing research on
the best way to advertise online, with the objective of
enhancing name recognition of our firm - among Sr. Software
Developers (Internet technologies). Knowing that many of
these types spent numerous hours playing interactive games
such as Doom or Quake, I am wondering if advertising within
the game itself has been considered - or is being offered by
any of the game companies? It seems this would be an
excellent way to brand. Perhaps this has been discussed
already on list? If so, can you tell me which archives I
should read?

Any assistance is appreciated.

Cordially,

Jeff Oliver
Recruiter
Catapult Systems
www.catapultsystems.com


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Received on Mon Jul 19 1999 - 07:33:18 CDT


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