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Email Mktg Performance Benchmark

From: Rick Bruner <rick_at_imtstrategies.com>
Date: Tue, 24 Aug 1999 21:26:29 -0500 (CDT)

Hello O-Aers,

The research and advisory firm I work for, IMT Strategies,
is in the midst of a large research project right now about
email marketing, which will be finished in late September. I
will be pleased to share topline results of it with you all
then. The study includes opinion surveys with 400 consumers,
detailed interviews with 25 leading marketers and a
benchmark report of hundreds of marketers' experiences with
email marketing.

I write to invite you to participate in that last part of
the research, the email marketing performance benchmark.
Find out how your email marketing efforts compare to
hundreds of other online marketers by completing this
10-minute, confidential Web-based survey regarding your
company's MOST RECENT email marketing campaign:

    http://www.imtstrategies.com/cgi-bin/imt-survey.cgi

In exchange for participation, IMT Strategies will send you
a copy of the benchmark, so you can compare your campaign
results to those of other marketers, along with an executive
summary of the overall research results, plus a free
six-month subscription to "Executive Insights," IMT's
strategic monthly report series about the major impacts of
technology on sales and marketing professionals.

To participate or for more details, simply click the above
URL.

Rick
 
Rick E. Bruner, Vice President
IMT Strategies http://www.imtstrategies.com
Research and advice about sales and marketing technology strategies
Author, "Net Results: Web Marketing That Works"
http://www.amazon.com/exec/obidos/ISBN=1568304145/executivesummaryA/
(415) 351-2489 rick_at_imtstrategies.com

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Received on Wed Aug 25 1999 - 02:44:29 CDT


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