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RAMON RAY WROTE:
>Advertiser spending is going to go up on the web, but what
>about the effectiveness? As has been mentioned before, I
>think direct email and sponsorships are the way to go.
The I A B says sponsorship is increasing .
Could you kindly post the names(URLs) of examples of
succesful sponsorships so that I may realize what a
sponsership is?
Or is there any regular check list of the most popular
sponsorship-sites.
Thank you for your quick responce.
Tatsuo Shoda
Assistant professor, Marketing
Niigata University of International and Information Studies
Surveyed on Banner AD among Japanese Advertisers.
Home: 1-14-11, Nanyodai, Hachioji, Tokyo, 192-0371, JAPAN
Tel. 88-426-76-3547, Fax 88-426-77-4520
E-mail: tshoda@ coral.ocn.ne.jp
Office: Niigata University of International and Information Studies
3-1-1,Mizukino, Niigata ,950-2292, JAPAN
E-mail: shouda@ nuis.ac.jp
Homepage:http://www.nuis.ac.jp/~shouda
Received on Fri Aug 27 1999 - 20:52:59 CDT
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