Re: Banner exchange software

From: Rick Bruner <rick_at_bruner.net>
Date: Tue 31 Aug 1999 18:28:57 +0200

GLEN GOWER WROTE:
>We've been running a successful banner exchange program
>based in our city for the past couple of months.
>
>Up to this point, we have been using a regular ad serving
>program to display the ads, and calculating free credits
>manually.
>
>We'd like to upgrade to an ad program that's designed to
>handle a banner exchange program.

Glen,

Have you looked at SmartAge? They have a raft of services
for small businesses, including a big banner exchange
network of their own, a la LinkExchange. I recently noticed,
however, that they have also started to offer their banner
exchange platform for other customers, including
theglobe.com, as a private label solution. I don't think
they licence the software outright, but rather they run it
as a privately branded (e.g., OttawaStart) service that they
host and manage on clients' behalf.

Rick

Rick E. Bruner, Vice President
IMT Strategies http://www.imtstrategies.com
Research and advice about sales and marketing technology strategies
Author, "Net Results: Web Marketing That Works"
http://www.amazon.com/exec/obidos/ISBN=1568304145/executivesummaryA/
(415) 351-2489 rick_at_imtstrategies.com




Received on Tue Aug 31 1999 - 11:28:57 CDT