Domain Name Speculation

From: <YourWebURL_at_aol.com>
Date: Tue 14 Sep 1999 03:03:40 EDT

SRINIVAS V. WROTE:
>>...someone has already registered bnhs.com & bnhs.org. So
>>i lost the domain name...

TO WHICH RAY VANOCKER REPLIED:
>How about registering as bnhs.net or BNHS.com or
>b_n_h_s.org... Domain names are usually CaSe SeNsEtIvE so be
>a little creative....

This is not correct. When you register a domain name, you
control all variations of upper and lower case.

My domain, www.DomainNameAdvisor.com will take you to my
site whether you capitalize the first letters of each word,
none of the letters, or any combination you like.

Can you imagine the number of domain names you would have to
register if you had to get every combination of upper and
lower case letters? It would be endless, especially for a
name as long as mine. Whew, lucky for me I don't have to.

Domain name creativity is an excellent idea, but keep it
within the realm of what you can actually do. You might want
to read some of the articles at my site for ideas on how to
select or acquire a good domain name. I have some great
resources for you too.

Good luck.

Glenn

Glenn Sobel, J.D.
www.DomainNameAdvisor.com
www.AffiliateAdvisor.com
Consulting on Domain Names and Affiliate Programs.
FREE newsletter DNAmail-subscribe_at_listbot.com



From nobody 13 Sep 1999 12:30:07 -0700
From scm_at_www.com 13 Sep 1999 12:30:07 -0700
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To: online-ads_at_o-a.com
From: Brian Stauffer <scm_at_www.com>
X-Mailer: Web Mail 3.0
Subject: Re: advertising locally

MIKE MILLER WROTE:
> I'm going to be doing advertising at the local level
> (suburban towns, New York City area) for a network of
> locally focused community Websites that I'll soon be
> launching. I'm considering radio and local newspaper
> advertising... Any opinions on which ad medium I should
> stress?

Hey Mike,

When advertising, especially a web site it is important to
be consistent. If you just plan on advertising for a week or
two, I would encourage you to save your money until you have
enough to be consistent. If you have an adequate budget
then I would focus on radio because your able to get a
focused demo. Radio also capitalizes on theatre of mind.
Therefore for a little money you produce a radio commercial
that will stick in the mind of your consumers. The problem
with newspaper is 1) it's expensive 2) your not going to
get a focused demographic, newspaper will tell you that
everybody reads the newspaper, well if you don't want
everybody than don't be in the newspaper. However, if your a
diehard print person, you could try focused magazines. Most
national magazine sell local ad space. So you can purchase
an ad in Better Homes and Garden in just New York. My
final piece of advice is this: don't try it see if it
works. Commit to a specific amount of time and follow thru.
Especially if your launching something new. You'll need
enough time to get good coverage in your demographics, and
utlimately, results.

Hope this helps

Brian Stauffer
Creative Advertising Consultant
MOB Media
1-888-MOB-Media
Brian_at_mobmedia.com





Received on Tue Sep 14 1999 - 02:03:40 CDT