Re: legitimate unsolicited commercial e-mail vs spam
Hi,
This is the first time that I've chimed in here. I did
almost exactly what David describes with my extremely
vertical site "The Base - Online Center for Entertainment
Production." http://thebase.com
To help build community I researched heavily on the internet
and found the e-mail addresses of people and businesses in
the industry. I only added addresses to the list that were
posted as contact addresses on business or professional
sites.
The first time I send messages out to these addresses I
clearly stated that I had found their addresses on the
business site. I am providing links to the new on my site as
well as site info on new features etc.
The list only has 348 names, I just did a count. But I've
had only two people ask to be removed from the list. This
may be because I'm actually offering something rather than
flogging some get rich quick scheme. But I'd say that by
doing such a focused research that the value of the names is
extremely high and since so few people have asked to get off
the list that It's a relationship that both parties are glad
to be in. I don't think that the relationship would have
been established any other way.
Anyway, it worked for me. My first mailing could be called
spam by a strict definition, however I feel that it is a far
cry from the cancer of which we speak.
Will Knapp
mailto:will_at_thebase.com
http://thebase.com
Received on Fri Nov 05 1999 - 09:43:38 CST
