Re: legitimate unsolicited commercial e-mail vs spam
STEVE MANLEY WROTE:
> I agree entirely. It is unfortunate that due to the
> irresponsible actions of the "spammers", UCE has become
> a wholly illegal activity online.
TO WHICH DOUG BATES REPLIED:
> I think there is legitimate unsolicited commercial
> email. I get it all the time. People contact me
> individually about business propositions. For example,
> they see I've advertised on a site similar to theirs.
> They check my site, and contact me to let me know about
> their service. This is commercial, and it's
> unsolicited, and it's email. For me, the big difference
> is that if a human has taken the time to track you down
> and write to you personally, it's "legitimate
> unsolicited commercial e-mail".
As an online ad salesperson (soon to be working with
Cybereps after a well deserved sabbatical) I never
thought that an e-mail I sent to a media buyer
informing them about my site's appropriateness for
their client as spam.....I do take the time to research
their clients and believe I have an audience that
would make sense (as best I can without talking to
someone) before I send anything.
However, I have only done this when efforts to reach
people via telephone fail....(so many people seem to
let their voice mail answer all calls making it
impossible to learn specifics of their needs. And if
you are not representing one of the "top ten" sites
they may not be aware of your site's value.)
I get dozens of true SPAM in my personal and work
accounts I understand the frustration...but do believe
the "bad guys" out there could stifle the sales process
if legislation were passed prohibiting any
"pre-approved" e-mail.
I am curious to hear what the media folks (or site
owners for that matter) out there think about
receiving a well written, and informative e-mail about
a site's demo, rates etc. that they did not
specifically ask for first. It seems to me that
receiving an e-mail instead of a phone call would be
so much easier for the recipient.....opinions?
Kim O'Connor ~~~~~~~~~~~
Received on Tue Nov 09 1999 - 20:21:23 CST
