Frequency of Banner Ads and Ad serving suggestion

From: Ramon Ray <ramon_at_smallbiztechnology.com>
Date: Wed 15 Dec 1999 07:16:22 -0500

1. It is so true that for the most part banner
advertising is really not the way to go if you are
looking for high click thoughs - branding or awarness
banner adv. may work, but you really have got to put a
lot of them out there.

2. If you want click through use email advertising. I
know for sure that InternetDay works and works well, as
I've written articles for them and seen my traffic
skyrocket - of course that's not the same as
advertising though

3. I would suggest BurstMeda - great service. However,
if you have only little traffic, you'll get really,
really little money.

4. I would suggest to all small sites - first build up
your traffic, creat solid relationships, sell to your
own audience and then get some nice advertising or
sponsorships.


Ramon Ray, small business technology consultant and
analyst
ramon_at_smallbzitechnology.com
http://www.smallbiztechnology.com
"Small Business Technology Report" and
"Technology and Your Business"






Received on Wed Dec 15 1999 - 06:16:22 CST