Re: affiliate sites, specifically Affinia.com

From: Ramon Ray <ramon_at_smallbiztechnology.com>
Date: Wed 29 Dec 1999 09:41:05 -0500

RANDY RENSCH WROTE:
> Where does Affinia.com fall within the discussion of
> affiliate sites (or not). Anybody have any experience
> with it? My most immediate interest is in regard to a
> consumer apparel site selling accessories.

Randy, I tried Affinia once, but don't really know
enough about it. I would try Hand Technologies and
VStore - if you want to sell technology products, but I
sure wish there was a way to integrate selling
technology more with my site content. (Also Amazon is
great for things other than books)

Also yoy may wish to check out this Clickz article:


Alternatives to Affiliate Programs

With the recent and continued decline in banner ad
effectiveness, companies are scrambling to create their
own affiliate programs. But affiliate programs have
their own problems. To do it right, you have to be
properly staffed and programmed to support tracking
affiliate referrals. You need reporting mechanisms for
your affiliates, recruiting strategies, customer
service, and pay-out automation. All this can be quite
costly. You may want to look at the alternatives
before you leap.

http://gt.clickz.com/cgi-bin/gt/cz/cz.html?article=1127

Ramon Ray - ramon_at_smallbiztechnology.com
http://www.smallbiztechnology.com
The OASIS of small business technology......
Tel: 212.894.3797, x0016, (voice mail to pager - please call ONLY if
needed, I prefer email)
Fax: 815.371.1052




Received on Wed Dec 29 1999 - 08:41:05 CST